CROWLEYS OPTICIANS

Crowley’s Opticians have been established in Cork for over 100 years. They wanted to rebrand and modernise their premises but were unsure of a definite direction.

We started by discussing their vision, target customers and the services they wanted their customers to experience. We spent a couple weeks designing and brainstorming ideas based on their requirements and preferences.

We managed everything fully on this project including timelines, builders, trades, interiors, graphics and signage. We delivered on time and on budget.

Design is more than making something look good, it has to be functional. It must embrace your staff as well as your customer and of course make it a much more profitable business.

The team at Urban are outstanding. not only are they creative and energetic, they are also extremely organised, efficient and approachable. What they conceived for us has been instrumental in helping us to attract new customers, improve profits and expand our business.

BARRY O’DRISCOLL, CROWLEYS OPTICIANS

CASE STUDIES

HOW CAN WE HELP?

Don’t hesitate to get in touch to talk about your business, whatever phase it is at. We offer a wide range of visual communication services to help tell the story of your brand to your intended audience.

How can professional branding help my business?

Branding is more than a logo and a clever tagline. Your brand tells the story of your company. It’s your message and your values. Branding is when all of the different elements like your logo, social media posts, and marketing materials all tell the same story consistently. And when that happens, remarkable things occur.

What's the process of having a brand designed?

At Urban, the branding process is all about you and your business. We’ll kick things off with a chat. We have to understand where you are coming from before we can help you take things to the next level. After talking and listening to you, we’ll start into the preliminary logo design process and, working with you, we begin to develop your brand from there.

I don't need a full rebrand, just a refresh. Can you do this?

Of course, if you have an existing logo or visual identity that you want to keep but needs a little re-fresh, we are able to evolve your brand by modernising your logo, updating the colour palette and/or selecting new fonts etc.

How long does a design job take to complete?

Just like costing, each design project is different. Some projects may take several weeks and some might take six months or more. The duration of the project is often determined by the project deliverables.

I'm a start-up. How can you help me?

We love working with start-up businesses! We can help you get everything you need to be able to professionally present your business to your target customer. Logo, Identity, print and web marketing material, signage and promotional products. Everything you’ll need under one roof designed and produced by enthusiastic, friendly, creative people.

How much does it cost to work with you?

Each design project is completely different and we’re happy to provide a quote when we learn more about the project requirements.

Think of design as an investment. Great design combined with a great product or service will pay off year after year throughout the life of your business.